Recently, reports of new successes kept pouring in, of which is the cooperation between TTG and Bank of China (referred to as BOC) to launch the Inclusive Financial Innovation project.

BOC is well-known as one of the four major banks in China and a hundred-year brand in the Chinese financial industry. BOC has always been dedicated to the development of China’s bank cards and continuous marketing campaigns in the areas of finance and life, increasingly improving the popularity and influence of China’s bank cards in the bank card industry, and creating important economic values for BOC cardholders.

For both TTG and BOC, this alliance cooperation across industries will provide intangible value-added services for BOC cardholders. 

In cooperation with TTG, BOC many increase the number and sum of swiping card transactions of BOC; meanwhile, with the aid of TTG’s FEA platform, it enables the BOC merchants to extend the service network and the BOC cardholders to enjoy more convenient and preferential offline merchant services, thereby cultivating and developing the loyalty of BOC cardholders as well as increasing the scale of users. On the other hand, it is an important step for TTG towards establishing a good reputation and expanding the brand influence.

We anticipate that our cooperation this time will produce positive social and economic benefits.